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The Rising Popularity of Mobile Applications
Not surprisingly, technology is a rapidly changing and evolving landscape and one of the biggest game-changers in all of technology is the explosive growth in popularity of mobile applications.
So why are apps so important and continuing to grow at such a fast pace?
Well the answer primarily lies in the world’s pervasive use of smartphones and mobile tablets. Mobile applications are designed to optimize phone and tablet usage in ways a typical web browser can’t.
One of the biggest draws for users of mobile apps is the incredible ease of access they provide to whatever it is you need. Rather than having to go through several different web-based channels to reach whatever it is you want, be that a game or your bank account, you can instead just use one-touch functionality to reach your destination through the use of a mobile application.
This quick, easy access is the perfect fit in today’s fast-paced and technology-dependent world.
Another appealing feature of most apps? They’re inexpensive. The world is at your fingertips when you’re an app user, but they usually only cost a dollar or a few dollars, so it provides cheap and easy access to the things mobile device users need and want.
A few interesting statistics about mobile applications include the following:
- App users spend more than 30 hours per month using a variety of applications, on average
- 31 percent of self-reported app users utilize more than six unique apps in a week
- It’s anticipated that more than half the world’s population will have a smartphone within two years.
These are just a few of the many statistics that shed light on the growing importance of mobile applications in today’s world.
From game development to eLearning and learning management system lms based mobile apps, the name of the game in the app world right now is all about innovation. While the market may seem saturated there are still key areas for app developers to create alluring products that will cut through the competition and make waves in this competitive but exciting world.